What makes a LinkedClaim

     A LinkedClaim, developed by LinkedTrust is a blockchain-based system for making and sharing claims that provides verified authenticity, transparency, privacy, and regulatory compliance.  

For the U.S. Chamber of Commerce: “Can LinkedClaims stimulate the economy?” (Part 2)

     The fourth phase of an ongoing project for the U.S. Chamber of Commerce – build and deploy at least one public-facing product that increases trust between employers and workers.

During a meeting with Golda Velez, - a Senior Engineer and project stakeholder - I was asking questions about the type of product we should design. To my surprise, she shared that the company’s primary focus had been on developing the underlying technology, and there was a lack of real-world uses being targeted for LinkedClaims to serve. I asked if she would consider a structured brainstorming session – this is how I was tasked with moderating the company’s first formal brainstorm. Cross-functional team members, investors, and external experts were all invited, and I led us through a series of exercise to ideate and iterate on each other’s use cases. Not only did this create the seed for services, but it became a company-wide practice. My favorite result was that some of the Designers got their big-picture ideas heard for the first time! 

Identifying market gaps

     During a meeting with Golda Velez, - a Senior Engineer and project stakeholder - I was asking questions about the type of product we should design. To my surprise, she shared that the company’s primary focus had been on developing the underlying technology, and there was a lack of real-world uses being targeted for LinkedClaims to serve. I asked if she would consider a structured brainstorming session – this is how I was tasked with moderating the company’s first formal brainstorm.
     Cross-functional team members, investors, and external experts were all invited, and I led us through a series of exercise to ideate and iterate on each other’s use cases. Not only did this create the seed for services, but it became a company-wide practice. My favorite result was that some of the Designers got their big-picture ideas heard for the first time! 

User needs + product scope

Pain points:

• A survey of 2,100 Americans from 2025 revealed almost 75% said they would lie or embellish their résumé in order to stand out^†
• However, you can also stand out with transparency and social proof, and, in an environment notorious for lies and embellishment, it may even be more effective. Open-source digital verification can be especially useful here!

^† Study, “How many people lie on their resume?” by StandOut CV, 2025 (https://standout-cv.com/usa/stats-usa/study-fake-job-references-resume-lies)

      Our product would enable people to use LinkedClaims to create open-source, tamper-proof claims about their professional qualifications. Like all LinkedClaims, other people can independently attest to the claims, and evidence can be attached to claims for further proof. Claim-makers can choose to share any level of personal detail, but the authenticity of the claim itself will still be perceivable to others.

OpenCreds

Process

Patterns, components, and elements

Processes and interactions

Rough copy

Review

Product

Live site: https://opencreds.net/

Landing page

Invite others to verify your claims

Types of claims

You made a claim! Now what?

Dashboard

Outcome and impact

• Client (U.S. Chamber of Commerce) approval, moved onto the next phase of the contract
• Guided product creation to launch
• Formalized a more inclusive ideation process for LinkedTrust
• User Experience Design for OpenCreds, collaboratively with other UX/UI Designers, Developers, and stakeholders